News
Accelerate your eSales in the Digital Marketplace.
asknet is pleased to invite you to our Executive eBiz Day Review at the Four Seasons PALO ALTO on Wednesday, June18th 2008 from 3 - 5 pm.
- Get an instant online distribution channel at no fixed cost
- Reach millions of buyers worldwide in multiple languages and offer local payment methods
- Deliver secure transactions and prevent online fraud
- Focus on your customers′ shopping experience
Here are the top reasons to attend asknet Executive eBiz Day on June 18th, 2008 in Palo Alto: Share valuable industry insights, market trends and network with other world class digital publishers, partners and industry experts.
Please save this date on your calendar and reply to marketing@asknet.com to let us know you plan on attending. You can also respond by phone 415.352.2615.
| 3:00 - 3:15 pm | Welcome Remarks |
| Bob Lamvik, President asknet Inc. | |
| 3:15 – 3:45 pm | Keynote: Web Design for ROI: How Design Impacts Effectiveness |
| Lance Loveday, CEO, Closed Loop Marketing | |
| This session explores and highlights the astonishing impact that | |
| website design can have when it supports business goals and is | |
| held accountable with metrics. | |
| 3:45 - 4:30 pm | The Digital Marketplace – Web 2.0 & Mobile eCommerce |
| Jaywant Rao, VP Sales & Business Development asknet Inc. | |
| 4:30 - 5:00 pm | Accelerating eCommerce trial conversions |
| AJ Shanley, VP Business Development Trial Pay | |
| 5:00 pm | Wrap up & Cocktail reception |
Keynote Speaker: Lance Loveday, CEO, Closed Loop Marketing
It's a sad fact: most web sites don't achieve their potential. What's even more disturbing, though, is that most site owners seem to be okay with that.Why? Why is it okay, for example, that shopping carts are abandoned 60 percent of the time? The answer: Because in order to make your sites effective, you need to treat them as seriously as a business, and understand how design can help them achieve your objectives. In this eye-opening, tactical session, Lance Loveday explores the dysfunction behind most web site projects, and highlights the astonishing impact that design can have when it supports business goals and is held accountable with metrics. You'll see the most common errors organizations — and designers — make when thinking about their web sites. You'll get specific design guidelines that increase web site effectiveness, illustrated with case studies from various types of organizations, including e-commerce, lead generation, non-profit, government, and education sites. See how to prioritize your design efforts on the areas and elements that really matter, and learn about tools and resources you can use to test and measure your site's effectiveness. Whether you're running an e-commerce storefront or a university site, you'll come away with new perspectives on how your design decisions impact a site's effectiveness.
asknet Inc.
Russ Building
235 Montgomery St, Suite 1025
San Francisco, CA 94104
e-mail:marketing@asknet.com